Vetting and authenticating graphics, screenshots, or information on social media

By: Shane A. Callcut – https://www.facebook.com/share/p/19a9KdDThn/

Vetting and authenticating graphics, screenshots, or information on social media during a natural disaster or national emergency is critical to avoid the spread of misinformation. Here’s a step-by-step guide on how to do it:

1. Check the Source

Account Verification: Verify if the account sharing the information is credible. Look for official sources such as government agencies, recognized humanitarian organizations, or verified news outlets (blue checkmarks or other verification marks on platforms).

History of the Account: Check the history of posts from the account. If the account has only recently been created or posts unreliable content, it may not be trustworthy.

2. Cross-Check the Information

Multiple Sources: Compare the information with other reliable sources, such as official disaster management agencies (e.g., FEMA, Red Cross) or reputable news outlets. Misinformation tends to circulate from one source, while reliable information will be reported by multiple.

Search for Updates: Official sources often update information regularly. If the post doesn’t match the latest updates from trusted agencies, it may be outdated or false.

3. Image and Video Verification

Reverse Image Search: Use tools like Google Reverse Image Search or TinEye to check if the image has been posted before or used in unrelated events. Sometimes old images or unrelated content are repurposed during emergencies.

Video Verification Tools: You can use tools like InVID or Amnesty International’s YouTube DataViewer to analyze frames of a video and check for previous use or manipulation.

4. Metadata Check

Check for Geotags and Metadata: Sometimes, the metadata (e.g., location, timestamp) in images or videos can help verify where and when the media was taken. While metadata can be altered, this information can still offer clues about authenticity.

Look for Inconsistencies: Check the visual content for inconsistencies (like unusual weather, architecture, or geographic features that don’t match the claimed location). For example, snow in a tropical region during a disaster could indicate manipulation.

5. Assess the Content’s Logic and Context

Analyze the Content: Does the information make sense for the situation? Extreme claims that seem exaggerated or don’t align with what is known from reliable sources should raise skepticism.

Motive Behind the Post: Look at the language used. If it’s sensationalist or designed to provoke fear, there’s a higher chance it’s misinformation. Trusted sources typically report facts calmly, even in emergencies.

6. Follow Trusted Experts

Rely on Known Experts: Follow professionals who specialize in emergency response or disaster management. They often debunk false claims and provide verified information.

Monitor Official Channels: Platforms like Twitter, Facebook, and YouTube often partner with disaster management agencies to highlight verified information.

7. Check for Official Clarifications or Warnings

Fact-Checking Websites: Use fact-checking organizations such as Snopes, FactCheck.org, or local agencies that debunk fake news during crises. They often have real-time updates on current disasters or national emergencies.

Platform Alerts: Social media platforms sometimes issue warnings or provide verified information in coordination with authorities during crises. Look for these official notifications.

8. Use Digital Tools for Additional Analysis

Forensic Tools: Tools like FotoForensics can help analyze image metadata and any potential manipulation. These tools provide insight into how an image may have been altered.

Online Fact-Check Communities: Platforms like Reddit or forums with disaster professionals or first responders can provide insights or call out fake news and images.

By following these steps, you can increase your ability to verify the authenticity of information and prevent the spread of misinformation during critical situations like natural disasters or national emergencies.